The Politics of Partnerships: A Critical Examination of by Maria May Seitanidi

By Maria May Seitanidi

within the overdue Nineteen Nineties the assumption of cross-sector collaborations used to be really new in Europe. The time period ‘partnership’ was once hired essentially to consult partnerships among govt and companies, often termed PPP (Public inner most Partnerships). nevertheless ‘strategic alliances’ used to be the time period hired for business-to-business partnerships. until eventually then ‘sponsorship’ used to be the main practised associational shape among nonprofit organizations (NPOs) and companies (BUSs), which was once integrated in the huge zone of company neighborhood involvement. The family among NPOs and BUSs witnessed a gentle intensification over the past two hundred years (Gray 1989; younger 1999; Austin 2000; Googins and Rochlin 2000) leading to elevated interactions inside of either the philanthropic and trans- tional sorts of relationships (Seitanidi and Ryan 2007). despite the fact that, the more moderen slow prominence of the idea that of company social accountability (CSR) inside of all sectors of society elicited an intensification of the talk with reference to the duties of every region in addressing environmental and social matters. In influence, CSR contributed to the rise of the interactions around the sectors and propelled NPO-BUS Partnerships (a kind of social partnership) as a key mechanism for firms to delve right into a strategy of enticing with NPOs in an effort to increase their enterprise practices via contributing their assets to handle social matters (Heap 1998; Mohiddin 1998; Fowler 2000; Googins and Rochlin 2000; Mancuso Brehm 2001; Drew 2003; Hemphill and Vonortas 2003).

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